If you don’t already know Fitenium is a free, mobile, video-based social network for athletes who train strength or bodyweight exercises. At Fitenium users can follow their performance, compete and get discounts in nutrition and sports equipment stores. Download it here.

Last week we talked about Powerexplosive in our review of most important influencers in Spain And this time we return to analyze what is undoubtedly another of the leaders of the fitness community in Spain due to the great community it has and the health message that it spreads on the networks and that has so far permeated.

Sergio does not have such technical and performance-focused content as our friend Power, since his content is not focused on people who want to perform, but rather seeks to get ordinary people to embrace a healthy life style where movement and real and little processed food prevail.

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Before opening his YouTube channel, Sergio Peinado was dedicated to personal training working in a gym, however his physical condition was not at all optimal not only to carry out his professional activity but for anyone. Sergio was significantly overweight and despite the fact that he had the knowledge to change his health and physical condition, he had a relationship with food that prevented him from achieving his goals. In this video you can learn more about his story and how he managed to change his mentality to obtain a physical change that makes you improve your appearance and especially your health.

A large part of Sergio’s secret is that he is a person with whom many people can easily identify and he does not sell a lifestyle in which to achieve significant health and physical improvements, you have to follow a perfect diet and routine. Peinado understands that the majority of the population does not have time to eat in a complex way or for long training sessions, so his proposal is based on a selection of healthy foods in simple recipes and quick workouts that can be done at home with very little equipment.

Since 2011, when he opened his channel, he has uploaded videos on quite a variety of topics, denying myths in the world such as that fats are harmful or that eating carbohydrates in the afternoon makes you have more fat. An important part of its content are fast routines such as abs in 7 minutes or chest in 15 minutes. Thanks to this close approach that empathizes with his followers, he has managed to get thousands of people to increase their physical activity and improve their health. They also highlight their videos of physical transformations within their fitness community, both theirs and their clients who inspire others to achieve their own physical change. Sergio, like anyone else, has peaks in shape and tells us how he gets back into shape once he has lost it.

Sergio offers courses and training methods through Fuertafit, through whose courses and fitness community his clients learn how to lead a healthy life and obtain amazing physical changes at a very affordable cost.

Some values of closeness, without promising things that are not possible and without selling you the magic supplement, together with an undeniable charisma and his ability to communicate, mean that Sergio has penetrated deeply into the fitness community in Spain without having the most spectacular physique in the world. . Precisely for this reason, many people identify with it and like to know how a real person leads a fitness lifestyle. His travel video blogs are also very popular, how he spends the holidays and his more personal facet. We have Sergio for a while and we want to keep it that way.

Greetings and we’ll be back next week!

If you don’t already know Fitenium is a free, mobile, video-based social network for athletes who train strength or bodyweight exercises. At Fitenium users can follow their performance, compete and get discounts in nutrition and sports equipment stores. Download it here.

Where does this ranking of Fitness influencers come from and why we do it

The ranking presented below has been obtained from the sports habits survey carried out on more than 350 users interested in strength training in 2018. If you want to know more details about how we conducted the interview and why we conducted it, we describe it here.

Methodology

In particular, for the influencers question we use an open format asking: Which fitness influencers do you follow or do you think are most important? Users had an open text field where they could type whatever they wanted. Once the surveys were completed, we dedicated ourselves to assigning votes to each of the mentioned influencers. For each mention, one vote. The graph with the votes collected by each of the mentioned influencers were the following:

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Some users have told us that the ranking does not correspond to reality. That is why we would like to emphasize that these data are NOT our opinions or those of anyone in particular. The graph represents the opinions of the 350 users who filled out the sports habits survey. If you want to add your opinion about the ranking of influencers or recommend other influencers that do not appear on this list: we are waiting for you in the comments!

If you don’t already know Fitenium is a free, mobile, video-based social network for athletes who train strength or bodyweight exercises. At Fitenium users can follow their performance, compete and get discounts in nutrition and sports equipment stores. Download it here.

We continue our analysis of the most important influencers in Spain in the fitness sector, after the analysis of Powerexplosive y Sergio Peinado, today it is the turn of Ernest Dift, also known on social networks as The Fitness Boy, whose presence already goes beyond fitness and motivation and reaches other facets such as coaching, travel or entrepreneurship.

Although its content was initially focused on training and diet, it came to compete in Men’s Physique and to undertake a very interesting project in which he carried out the diet and training of a user for a year with monthly updates that he did not complete, later with the excess of similar content, he began to create content such as vblog, travel, motivation and lifestyle, always around fitness and motivation.

Born in Barcelona, his history in the world of weights begins when he was 15 years old, transitioning from martial arts and they became a key part of his lifestyle at 18 when he went to england adventure and ended up working on the maintenance team at a local gym. There he acquired the basic knowledge of diet and nutrition with which he managed to change his physique.

Once back in Barcelona and already at the university, it was decided to share his ideas of fitness and motivation through his YouTube channel in which he shared his programming, training sessions, some interviews, recipes and other content that at the time was quite new and useful. After fulfilling one of his most important goals, which was to compete in Men’s Physique, he went on a trip to the United States where he realized that they really liked his videos about the trip along the Californian coast.

For this reason, he began to intersperse travel content with his usual fitness and motivation content, and when his community of followers was large enough, he began to visit different cities in Spain to connect with his followers and realized that he had a identity on the internet that was worth exploiting so he began to take his first steps as an entrepreneur selling clothing and accessories related to fitness and motivation on his website. Along the way, he had some fiascos such as his sponsorship with Gymshark, which, although it was the brand he always wanted to represent, did not turn out as he would have wanted, however, the positive far outweighs the negative.

This last year he has left his channel a little more aside, dedicating himself to traveling the world with his new project TFB World Tour, where he travels a country every month showing what the fitness lifestyle is like on the five continents. On the other hand, although he is still a fitness and motivation influencer, the fitness content is increasingly residual and is now focused on his personal brand, his dream and achieve coaching program, giving talks and even a movie about himself.

In short, perhaps he is no longer part of the fitness community as before, but he continues to be one of the leaders of the Spanish influencer community.

Until next week fiteniers!